About FCG

Built from the inside out.

Not the person who got called in. The person who never waited.

Deanna Fajardo
Deanna Fajardo
Founder & Principal Consultant
10+
Years in ops improvement
4
Industry roles, one pattern
AZ
Based in Phoenix
Tolerance for operational chaos

I didn't build this business because someone handed me an opportunity. I built it because for over a decade, no matter where I worked or what my title said, I was always the one who looked at how things were being done and asked whether they could be done better.

It started on the floor of a fintech call center. I was an agent — not a manager, not a consultant — but I could see the inefficiencies that were costing the team time and eroding the numbers. So I did something about it. I mapped the process, identified what was breaking down, and proposed a better way. The KPIs moved. Leadership noticed.

"Over ten years, I didn't wait to be asked. I owned it. And the results followed every time."

That pattern followed me into every role I took after that. As an application analyst at a financial technology firm, I wasn't just solving tickets — I was finding the upstream process failures that generated them. As a support engineer at a SaaS company, I wasn't just resolving issues — I was building the documentation, automations, and workflows that stopped them from recurring.

As a platform success manager, I wasn't just keeping clients happy — I was redesigning how they operated so they could actually realize the value of the platforms they'd invested in.

At every level, in every function, the work was the same underneath: look at what's broken, understand why, and build something better that the team can actually use.

Fajardo Consulting Group exists because I've watched too many growing companies struggle with the exact problems I've spent a decade solving from the inside. They don't need a full-time hire. They need someone who has lived in the operational trenches, built the systems, and knows how to translate what's broken into a plan that leadership can follow and a team can execute.

That's what I do. And I've been doing it my entire career — I'm just finally doing it on my own terms.

Career History

The same pattern, every time.

2025 — Present
Founder & Principal Consultant
Fajardo Consulting Group · Phoenix, AZ
Fractional operations and systems consulting for scaling companies. Translating operational chaos into clear, executable plans.
Oct 2025 — Present
Platform Success Manager
Sequoia · Phoenix, AZ
Post-implementation platform ownership for enterprise clients. Driving adoption, value realization, and operational optimization across platforms, analytics, and integrations. Technical and functional escalation point for complex client issues.
Jul 2024 — Oct 2025
Lead Application Support Engineer
Sequoia · Phoenix, AZ
Led team operations, training, and escalated issue resolution. Cross-functional collaboration with engineering and product. Built and maintained internal knowledge base systems.
Sep 2021 — Jul 2024
Application Support Engineer
Sequoia · Phoenix, AZ
Root cause analysis, workflow automation (40% reduction in manual processing), KPI dashboards, SLA management, and cross-functional product feedback loops.
May 2017 — Sep 2019
Application Analyst
Jack Henry & Associates · Springfield, MO
Financial technology application analysis across credit union and banking clients. Process improvement and platform optimization in a fintech environment.
2014 — 2017
Financial Services Roles
Educational Community Credit Union · CU Community Credit Union
Member services, teller operations, and customer-facing financial services. Foundation in fintech operations from the ground level.
Areas of Expertise

What we're exceptionally good at.

Platform Implementation & Optimization
Platform rollouts, failed implementation recovery, adoption improvement, and post-launch stabilization across major enterprise software.
Process Design & Documentation
Turning institutional knowledge into owned, documented, scalable processes. Eliminating single points of failure.
Workflow Automation
Identifying manual processes that can be automated and building the systems that eliminate them. Up to 40% reduction in manual work.
KPI Dashboards & Reporting
Building data infrastructure that leadership trusts and teams use. SQL, Salesforce, and platform-native reporting.
Systems Integration
Payroll, ATS, equity, benefits, and cross-platform integrations. Identifying gaps, coordinating fixes, and building connective tissue between platforms.
Cross-Functional Leadership
Managing engineering, product, and consulting stakeholders toward operational outcomes. Translating technical constraints into executive language.
Data Quality & Integrity
Auditing, cleaning, and maintaining the data that underpins good operational decisions. Root cause analysis for recurring data issues.
Onboarding & Enablement
Designing role-specific onboarding and training programs that get new hires productive faster — and keep platforms adopted.
Education
Bachelor of Science — Information Technology Management
Missouri State University · 2015 – 2019

Ten years of this work.
Now available to you.

The experience is real. The pattern is proven. The path forward is clear.